As part of the #PeachMarathon interview series, Eman Pulis, Founder of SiGMA World, joined 18Peaches for a conversation examining the evolution of the iGaming industry and the forces shaping its future. The discussion was led by Aziz Akylbekov, Chief Product Officer at 18Peaches, and explored growth, regulation, and personal motivation beyond financial outcomes.
The episode opened with reflections on SiGMA World’s expansion and rebranding, positioning the platform as a global meeting point for gaming, technology, and emerging markets. Pulis shared how timing, execution, and long-term vision have played central roles in building an international events brand in a highly competitive industry.
Emerging Markets, Technology, and Regulation
A key focus of the discussion was the increasing importance of emerging markets in iGaming’s next phase of growth. Pulis highlighted regions where demographics, mobile adoption, and entrepreneurial momentum are reshaping the industry’s trajectory, while also introducing new regulatory and operational challenges.
The conversation addressed the role of technology in supporting sustainable growth, particularly in areas such as player protection, compliance, and operational transparency. Pulis emphasized that regulation, when implemented effectively, can strengthen industry standards and create more resilient market structures rather than hinder innovation.
Motivation, Generational Change, and Industry Culture
Beyond market dynamics, the episode explored motivation and leadership in a demanding industry. Pulis reflected on financial freedom as an early driver, but stressed that long-term fulfillment often comes from building ecosystems, mentoring others, and contributing to something larger than individual success.
Generational differences within the workforce were another topic of discussion, with attention given to how expectations around work, purpose, and balance are evolving. Pulis highlighted the importance of mentorship in helping younger professionals avoid costly mistakes, while also acknowledging the growing role of corporate responsibility in attracting and retaining talent.
The conversation offered a broad, forward-looking perspective on how industry leaders balance ambition with responsibility. As #PeachMarathon continues toward its conclusion ahead of ICE Barcelona 2026, episodes like this underline how growth, regulation, and human motivation remain closely intertwined in iGaming’s next chapter.